‘It Devalued the Brand’: Dame Dash Says Jay-Z’s Securing a Shoe Deal Hurt Their Opportunity to Sell Rocawear for Nine Figures In the Early 2000s
Former business partners Dame Dash and Jay-Z’s influence on hip-hop culture in the early 2000s was once undeniable. Their multimillion-dollar reach and ability to set trends helped them leave Roc-a-Fella Records’ imprint on music’s top charts, and before the turn of the millennium it helped them launch a thriving subsidiary, Rocawear. Damon Dash and Jay-Z…
