‘Showed Up Like It Was a Sneaker Release’: Ralph Lauren Collaboration with Spelman and Morehouse Sold Out Less Than a Day from Release
American fashion brand Polo Ralph Lauren launched a new capsule inspired by two prestigious and historic Black colleges. The release was unprecedented as thousands of alumni, students and supporters flooded the website for pre-orders and lined up outside stores to purchase the limited-edition apparel. Weeks after the announcement was made public, Spelman College and Morehouse…